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dc.contributor.authorZhang, Dongyu
dc.contributor.authorLin, Hongfei
dc.contributor.authorPerrett, David I.
dc.identifier.citationZhang , D , Lin , H & Perrett , D I 2022 , ' How head posture affects perceived cooperativeness : a cross-cultural perspective ' , Acta Psychologica , vol. 227 , 103602 .
dc.identifier.otherPURE: 279614437
dc.identifier.otherPURE UUID: 09144365-9f1a-4a3b-8ca0-97b2f067f976
dc.identifier.otherRIS: urn:DA52A4EC7C17A9A1B3FFD7D05B9046D9
dc.identifier.otherORCID: /0000-0002-6025-0939/work/113399163
dc.identifier.otherScopus: 85129954149
dc.identifier.otherWOS: 000804800200012
dc.descriptionThis research was supported by grants from the National Natural Science Foundation of China (No. 62076051).en
dc.description.abstractPrevious research has tested whether culture moderates the relationship between head tilt and perceptions of a cooperation-relevant construct. In this paper, we replicated the effects of head posture on perceived traits and compared Chinese and American participants to explore whether difference in cultural background (collectivist and individualist) affects perceptual attribution. Specifically, we investigated how head posture (level, up or down) affects perceptions of cooperativeness. In Experiment 1, Chinese and American participants rated Asian and Caucasian faces in three postures for perceived cooperativeness on a seven-point Likert scale. In Experiment 2, participants ranked the cooperativeness of the three postures of the same faces. In Experiment 3, participants scrolled through face images and manually manipulated vertical head angle to maximise apparent cooperativeness. We found that for both Chinese and American participants a neutral head level posture was perceived as more cooperative than head up and down postures. The optimal head posture for maximised apparent cooperativeness was close to level but with a slight downward rotation. While there was cross-cultural consistency in perceptions, Chinese participants exhibited greater sensitivity to postural cues in their judgments of cooperation compared to American participants. Our results suggest a profound effect of posture on the perception of cooperativeness that is common across cultures and that there are additional subtle cross-cultural differences in the cues to cooperativeness.
dc.relation.ispartofActa Psychologicaen
dc.rightsCopyright © 2022 The Authors. Published by Elsevier B.V. This is an open access article under the CC BY-NC-ND license (
dc.subjectHead postureen
dc.subjectFacial width-to-height ratioen
dc.subjectBF Psychologyen
dc.titleHow head posture affects perceived cooperativeness : a cross-cultural perspectiveen
dc.typeJournal articleen
dc.description.versionPublisher PDFen
dc.contributor.institutionUniversity of St Andrews. School of Psychology and Neuroscienceen
dc.contributor.institutionUniversity of St Andrews. Institute of Behavioural and Neural Sciencesen
dc.contributor.institutionUniversity of St Andrews. Centre for Social Learning & Cognitive Evolutionen
dc.description.statusPeer revieweden

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