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Advertising and animation : from the invisible hand to attention management

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dc.contributor.authorCowan, Michael
dc.contributor.editorVonderau, Patrick
dc.contributor.editorFlorin, Bo
dc.contributor.editorKlerk, Nico De
dc.date.accessioned2019-09-30T23:35:13Z
dc.date.available2019-09-30T23:35:13Z
dc.date.issued2016-10-01
dc.identifier.citationCowan , M 2016 , Advertising and animation : from the invisible hand to attention management . in P Vonderau , B Florin & N D Klerk (eds) , Films that sell : moving pictures and advertising . Cultural histories of cinema , British Film Institute , London , pp. 93-113 . https://doi.org/10.5040/9781838711115.ch-006en
dc.identifier.isbn9781844578924
dc.identifier.isbn9781844578917
dc.identifier.isbn9781844578948
dc.identifier.otherPURE: 241574669
dc.identifier.otherPURE UUID: 24cb12a1-d740-489a-b003-0f6ffcb2d316
dc.identifier.otherWOS: 000483386000007
dc.identifier.urihttps://hdl.handle.net/10023/18584
dc.language.isoeng
dc.publisherBritish Film Institute
dc.relation.ispartofFilms that sellen
dc.relation.ispartofseriesCultural histories of cinemaen
dc.rights© 2016 the Author. This work has been made available online in accordance with the publisher’s policies. This is the author created accepted version manuscript following peer review and as such may differ slightly from the final published version. The final published version of this work is available at https://doi.org/10.5040/9781838711115.ch-006en
dc.subjectAdvertising filmen
dc.subjectAnimationen
dc.subjectJulius Pinscheweren
dc.subjectAdvertising theoryen
dc.subjectVisual cultureen
dc.subjectPN1993 Motion Picturesen
dc.subjectBDCen
dc.subjectR2Cen
dc.subject.lccPN1993en
dc.titleAdvertising and animation : from the invisible hand to attention managementen
dc.typeBook itemen
dc.description.versionPostprinten
dc.contributor.institutionUniversity of St Andrews. Film Studiesen
dc.identifier.doihttps://doi.org/10.5040/9781838711115.ch-006
dc.date.embargoedUntil2019-10-01
dc.identifier.urlhttps://doi.org/10.5040/9781838711115en


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